Sseko Designs // Empowering Women in Uganda

Have you heard of Sseko Designs?  Sseko is an ethical fashion brand based out of Uganda doing incredible things for women in their country.  Sseko began as a way to generate income for high potential, talented young women to continue on to university. And it is working! Every woman who has graduated from Sseko is currently pursuing her college degree or has graduated from university and is on her way to making our world a more beautiful place.  In the Sseko store you'll find a beautiful array of handmade products, from interchangeable sandals that can be worn and styled hundreds of ways to gorgeous leather bags like the one I own, seen in the photo above.  Check out this video to learn more about their story, their goals as a company and their goals as a group of women seeking empowerment and equality in education & the job market of Uganda.

Something I was thinking about today is that many women are not taken seriously in their passions or in business if they have any interest in fashion.  So many view fashion as vapid and shallow, or snooty and just plain ridiculous.  But to me, fashion has always been a source of experimentation, a method of self expression, something really fun to play with, something I could use to bring happiness and empowerment to others, and something that I believed I could make a career out of.  All women in fashion aren't just shallow bitches.  There are plenty of us who love design, style, creation, building community through our work, empowering others through our communal passions and beliefs, and we can kick ass at business too!  The women at Sseko Designs are a part of this incredible creative business women community that I love and believe in.  And their passions spread world wide, doing incredible things for women in Uganda, creating jobs and sending women on to higher education so that they have the same opportunities as the men in their communities.  Go girls!


petal and plume said...

what an amazing, amazing thing

Liz Forkin Bohannon said...

Moorea, thanks so much for sharing the Sseko story! I adore your thought on how we can use fashion as a platform for building community and creating change. Let's keep working to change the way people see fashion and make the world a little brighter while we're at it!! xoxo, Liz